Title Loan Company

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Title Loan Company cuts costs per funded loan by ½ with Local SEO

There was fast action here... in 90 days there were over 380 unique calls made to the business of which they converted 62% into sales for a total revenue of $42,600. They are averaging over 100 unique calls per month and have cut their acquisition cost down by ½. The crazy part is that this isn't even firing on all cylinders. This is still very early in the marketing process and we expect to see these numbers double in the next 90 days allowing them to cut their acquisition cost down to 25%. CRAZY!

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%

Challenge

To lower the cost per funded loan and increase website visitors.

Solution

A beautiful fully responsive website optimized for conversions. 

Results

In 90 days there were over 380 unique calls made to the business of which they converted 62% into sales for a total revenue of $42,600.  They are averaging over 100 unique calls per month and have cut their acquisition costs down by 50%.  The crazy part is that this isn't even firing on all cylinders. 

This is still very early in the marketing process and we expect to see these numbers double in the next 90 days allowing them to cut their acquisition costs down to 25%.

68% Conversions

50% less CPA

Page 1 Domination

Lessons Learned

Good local marketing makes a big difference... tripling the revenue of this company and allowing them to become much more profitable.  The website makes a huge difference, especially when it is built to support mobile devices and is optimized for conversions.

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